What is graphic design and what are its benefits?

January 11, 2021

What is graphic design? Graphic design or graphic design is a communication process through visual elements, such as typography, photography, and illustrations, the aim is to create a perception of a message to be conveyed. In graphic design there is visual communication and communication design.

Graphic designers can combine symbols, images, and text to represent ideas and messages visually. The technique used is to use typography, fine art, and page layout techniques to create visual compositions.

graphic design jakarta

What is graphic design and what is it used for?

Graphic design jakarta is often created for general uses such as corporate design (logos and brands), editorial design (magazines, newspapers, and books), environmental design, advertising, web design, communication design, and product packaging.

what is meant by graphic design

Initially graphic design was applied to static media, such as books, magazines, and brochures. Along with the development of times and technology, graphic design is also applied in electronic media, which is known as interactive design or multimedia design.

The elements in graphic design that form the basic principles of visual design are shape, form, texture, line, space, and color. These elements must refer to principles such as balance (balance), rhythm (rhythm), pressure (emphasis), proportion (“proportion”) and unity (unity).

Typography is the art of designing, composing and modifying letters. Typography will adjust letters such as font size, font type, and tracking (spacing between letters).

Layout is the art of arranging elements (content) on a page, both print and digital media, such as the placement of images and text. The layout on a good print media will add to the comfort of the reader.

Graphic designers can work closely with website or software developers to design displays with the aim of increasing user comfort when using the software or visiting web pages.

Ideas and technology are the main tools in graphic design, so that the graphic design field will always develop.

A designer or graphic designer uses sketches to explore ideas quickly, and then he has the freedom to choose the tools to solve them, either by using manual or computer drawing.

A graphic designer must know the advantages of the software used in his work to make a graphic design for both print and digital media in order to speed up his work.

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