Rear-seat entertainment comprises navigation, Bluetooth, Wi-Fi, radio, in-car media, and other types of devices. The rear-seat entertainment provides an excellent level of audio fidelity, large touchscreen display, smartphone mirroring, and supports almost all types of multimedia devices to enhance the passenger’s experience. The Global Automotive Rear Seat Infotainment Market is estimated to witness 12.5% CAGR during the forecast period, 2019–2025. The rise in the demand and sales of automobiles, growing demand for electronic parts in automobiles, growing automotive aftermarket sector in emerging economies, and increasing demand for infotainment systems in automobiles further expected to drive growth of the global automotive rear-seat infotainment market during the forecast period.
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Design complexity and growing concerns about data security, and high maintenance cost of automotive rear-seat infotainment, is expected to hamper the market growth market during the forecast period. However, data analytics in infotainment systems, technological advancement in automotive rear-seat infotainment, over-the-air (OTA) updates for embedded infotainment systems, and advanced technologies like OLED-based infotainment systems are providing an ample opportunity for the expansion and growth of this market.